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Advertising & Partner Terms

Official Advertising and Commercial Partner Terms for BudgetFitter®. Comprehensive B2B terms governing sponsored placements, editorial independence, affiliate tracking, and ASA compliance.

Last updated: August 22, 2026

ADVERTISING, SPONSORSHIP & COMMERCIAL PARTNER TERMS

These Advertising and Commercial Partner Terms (“Advertising Terms”) constitute a legally binding B2B agreement between FozDigital LTD, trading as BudgetFitter (“Publisher”, “we”, “us”, or “our”), a company registered in England and Wales under Company Registration Number 13470802, with Information Commissioner’s Office (ICO) Data Protection Registration Number ZB348787 and registered UK trademark #UK00004088233, located at 124 City Road, London, EC1V 2NX, United Kingdom, and the commercial business entity, retailer, brand, agency, or affiliate network purchasing advertising, featured placements, newsletter sponsorships, or establishing an active affiliate partnership with BudgetFitter (“Advertiser”, “Merchant”, “Partner”, or “you”).

By executing an Insertion Order (IO), booking advertising inventory via written agreement, participating in our Ally Rewards merchant campaigns, providing exclusive promo code attribution codes, or paying an invoice issued by BudgetFitter, you agree to be bound by these Advertising Terms and our master Terms and Conditions.

TABLE OF CONTENTS

  1. 1. DEFINITIONS & COMMERCIAL INVENTORY
  2. 2. BUDGETFITTER SCORE (BFS) INVIOLABILITY & EDITORIAL INDEPENDENCE
  3. 3. ADVERTISING STANDARDS (UK ASA & CAP CODE COMPLIANCE)
  4. 4. AFFILIATE TRACKING INTEGRITY & COMMISSION RECONCILIATION
  5. 5. EXCLUSIVE ATTRIBUTION CODES & OFFLINE TRACKING
  6. 6. ALLY REWARDS MERCHANT CAMPAIGN RULES
  7. 7. ADVERTISER WARRANTIES & CODE VALIDITY
  8. 8. INTELLECTUAL PROPERTY & NOMINATIVE TRADEMARK LICENCE
  9. 9. INVOICING, FEES & PAYMENT TERMS
  10. 10. CANCELLATION & INVENTORY RESCHEDULING
  11. 11. LIMITATION OF LIABILITY & INDEMNIFICATION
  12. 12. TERM & TERMINATION
  13. 13. GOVERNING LAW & JURISDICTION
  14. 14. COMMERCIAL CONTACT & PARTNERSHIPS TEAM

1. DEFINITIONS & COMMERCIAL INVENTORY

In these Advertising Terms, the following capitalized terms shall have the specified meanings:

  • “Insertion Order” (IO): A written order schedule, booking confirmation, or electronic agreement specifying the commercial placements, deliverables, duration, fees, and campaign scope.
  • “Commercial Deliverables”: Specific advertising placements agreed in the IO, which may include featured homepage hero placements, top-of-category badges, sponsored Stories, dedicated dispatches in The Fitter Newsletter, mobile app deal push alerts, and sponsored brand spotlights.
  • “Performance Affiliate Links”: Outbound trackable hyperlinks routing readers from BudgetFitter to the Advertiser’s checkout through approved affiliate tracking networks (such as Awin, CJ Affiliate, Impact, Rakuten, Partnerize, or direct API integration).
  • “BudgetFitter Score” (BFS): Our proprietary, independent editorial rating evaluating merchant trust, renewal pricing transparency, voucher health, and consumer terms.

2. BUDGETFITTER SCORE (BFS) INVIOLABILITY & EDITORIAL INDEPENDENCE

BUDGETFITTER OPERATES WITH UNCOMPROMISED EDITORIAL INTEGRITY. THE BUDGETFITTER SCORE (BFS) CANNOT BE BOUGHT, SPONSORED, INFLATED, OR ALTERED BY ADVERTISERS UNDER ANY CIRCUMSTANCES.

The Advertiser explicitly acknowledges and agrees that:

  1. Purchasing advertising inventory, newsletter sponsorships, or entering into affiliate partnerships does NOT grant the Advertiser any control, influence, or veto over their BFS rating, editorial reviews in The Savings Review, merchant factsheets, or consumer pro-tip warnings.
  2. BudgetFitter’s editorial team maintains absolute autonomy to highlight renewal price spikes, subscription auto-renewals, cancellation hurdles, and delivery caveats in the interest of consumer advocacy, pursuant to the UK Defamation Act 2013 (Section 3: Honest Opinion & Section 4: Public Interest).
  3. No advertising fee, sponsorship investment, or affiliate commission will ever be refunded due to an Advertiser receiving a critical editorial review or lower-than-desired BFS rating.
  4. BudgetFitter reserves the absolute, unfettered editorial right to publish comparative market intelligence, alternative brand recommendations, peer merchant benchmarks, and alternative vendor offers across all brand listings, search results, and category hubs, pursuant to The Business Protection from Misleading Marketing Regulations 2008 and EU Directive 2006/114/EC. Participation as an Advertiser conveys no category exclusivity, search keyword monopoly, or right to suppress peer competitor presentations.

3. ADVERTISING STANDARDS (UK ASA & CAP CODE COMPLIANCE)

All advertising and commercial partnerships on BudgetFitter must comply strictly with the UK Advertising Standards Authority (ASA) guidelines, the UK Code of Non-broadcast Advertising and Direct & Promotional Marketing (CAP Code), and Competition and Markets Authority (CMA) disclosure standards:

  • Mandatory Labelling: Any placement funded directly by an Advertiser outside standard affiliate ranking algorithms will be clearly and prominently identified with visual markers such as “Sponsored”, “Promoted”, or “Ad”.
  • Substantiation of Claims: The Advertiser warrants that all promotional claims, percentage discounts (“Save 50%”), claims of superiority (“Best UK Hosting”), and pricing benchmarks submitted for display on BudgetFitter are factual, substantiated, and compliant with UK consumer protection regulations.
  • Prohibited Advertisements: We do not accept advertising or affiliate partnerships for predatory lending, unregulated payday loans, illicit dietary pills, counterfeit goods, or software containing malware or deceptive telemetry.

4. AFFILIATE TRACKING INTEGRITY & COMMISSION RECONCILIATION

Where the commercial partnership involves performance affiliate links or outclick attribution:

  1. Tracking Uptime: The Advertiser agrees to maintain continuous, functional affiliate tracking pixels and gateway endpoints, and to notify BudgetFitter at least five (5) business days in advance of any scheduled tracking migrations, domain shifts, or commission structure changes.
  2. Fair Reconciliation & Validation: The Advertiser shall validate tracked transactions in good faith within a reasonable operational window (not exceeding 60 to 90 days from transaction completion). Transactions may only be rejected for legitimate commercial reasons (e.g. fraudulent card usage, order cancellation, or returned goods).
  3. Cookie Window Protection: The Advertiser shall not artificially truncate standard affiliate cookie referral windows (minimum 30 days recommended) or employ tracking suppression technologies that strip BudgetFitter’s legitimate referral attribution.

5. EXCLUSIVE ATTRIBUTION CODES & OFFLINE TRACKING

Where an Advertiser issues an exclusive discount code or voucher string to BudgetFitter under an Offline Code Attribution agreement (code_attribution = '1'):

  • The Advertiser agrees to track and credit all checkout transactions where the exclusive code string is redeemed, regardless of whether the user completed an initial click-through session.
  • BudgetFitter agrees to feature the exclusive code prominently across relevant brand profiles, FAQ snippets, and Deal Feed cards to maximize reader conversion.

6. ALLY REWARDS MERCHANT CAMPAIGN RULES

For Advertisers participating in Ally Rewards mission campaigns:

  • Validation Cooperation: The Advertiser agrees to cooperate promptly with BudgetFitter to verify genuine mission completion and resolve disputed claims.
  • Reward Funding: Unless otherwise agreed in writing, digital gift card rewards are funded through the agreed affiliate revenue share settled between the Advertiser and BudgetFitter.

7. ADVERTISER WARRANTIES & CODE VALIDITY

The Advertiser represents and warrants that:

  • All promotional discount codes, sales links, and voucher terms provided to BudgetFitter are active, fully functioning, and honored by the Advertiser’s checkout systems for the stated duration.
  • Any restrictions, exclusions, minimum spend requirements, or expiry dates are clearly and accurately disclosed in the campaign metadata.
  • The Advertiser owns or possesses all necessary licences, permits, and intellectual property rights to display the brand assets, logos, and advertising copy provided to BudgetFitter.

8. INTELLECTUAL PROPERTY & NOMINATIVE TRADEMARK LICENCE

Nominative Fair Use & Limited Licence: The Advertiser grants BudgetFitter a non-exclusive, worldwide, royalty-free licence to display the Advertiser’s company name, brand logos, product images, and promotional copy across our Website, Mobile App, Browser Extension, and Newsletter solely for the purpose of promoting the Advertiser’s offers and publishing editorial factsheets in accordance with UK trademark fair use principles.

BudgetFitter retains exclusive ownership of all platform intellectual property, UI designs, BFS scoring models, newsletter editorial copy, and the registered trademark #UK00004088233.

9. INVOICING, FEES & PAYMENT TERMS

For direct sponsorship inventory, dedicated newsletter dispatches, and custom visibility packages:

  • Payment Terms: All invoices issued by FozDigital LTD are payable within thirty (30) calendar days of invoice date (Net 30) via direct electronic bank transfer (BACS / CHAPS / SEPA / International Wire) in British Pounds Sterling (£ GBP), unless otherwise agreed in the IO.
  • Late Payment Interest: In accordance with the UK Late Payment of Commercial Debts (Interest) Act 1998, late payments shall accrue statutory interest at the rate of 8% per annum above the Bank of England base rate, plus statutory debt recovery compensation.
  • Taxes: All quoted rates are exclusive of UK Value Added Tax (VAT), which shall be added at the statutory rate where applicable.

10. CANCELLATION & INVENTORY RESCHEDULING

Direct sponsorship bookings may be cancelled or rescheduled by the Advertiser by providing written notice to [email protected] subject to the following schedule:

  • More than 14 Days Prior to Launch: Full refund or 100% credit applied to future inventory.
  • 7 to 14 Days Prior to Launch: 50% cancellation charge applies to reserved inventory.
  • Less than 7 Days Prior to Launch: 100% of the agreed booking fee is non-refundable due to reserved editorial and dispatch capacity.

11. LIMITATION OF LIABILITY & INDEMNIFICATION

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE UK LAW:

  • No Consequential Damages: Neither party shall be liable to the other for any indirect, special, incidental, punitive, or consequential damages, including loss of profits, loss of data, or business interruption.
  • Aggregate Liability Cap: FozDigital LTD’s total aggregate liability arising out of or in connection with any advertising campaign or Insertion Order shall not exceed the total fees actually paid by the Advertiser to BudgetFitter for the specific deliverable giving rise to the claim.
  • Advertiser Indemnification: The Advertiser agrees to indemnify, defend, and hold harmless FozDigital LTD, its directors, employees, and agents from and against any third-party claims, regulatory fines, damages, or legal costs arising out of: (i) misleading promotional copy or defective discount codes supplied by the Advertiser; (ii) intellectual property infringement related to Advertiser-provided creative assets; or (iii) breaches of applicable consumer protection or advertising regulations by the Advertiser.

12. TERM & TERMINATION

Either party may terminate an active Insertion Order or commercial partnership immediately upon written notice if the other party: (i) commits a material breach of these Advertising Terms and fails to cure such breach within 14 days of written notice; or (ii) becomes insolvent, enters administration, or ceases normal commercial operations.

13. GOVERNING LAW & JURISDICTION

These Advertising Terms, all Insertion Orders, and any dispute or claim arising out of or in connection with them shall be governed by and construed in accordance with the laws of England and Wales. The parties irrevocably submit to the exclusive jurisdiction of the courts of London, England.

14. COMMERCIAL CONTACT & PARTNERSHIPS TEAM

For all commercial bookings, insertion orders, affiliate integrations, or advertising inquiries, please contact our commercial team:

FozDigital LTD (t/a BudgetFitter)
Commercial Partnerships & Advertising Division
124 City Road, London, EC1V 2NX, United Kingdom
Partnerships Email: [email protected]
General Support: [email protected]
Web Partner Portal: https://budgetfitter.uk/contact-us/